A children's clothing shop opened by a couple with four children has done well in its first week of trade.

Yo Yo has opened in in one of the new units in Snuff Street in Devizes.

Keith and Lucy Wain opened the shop after Mrs Wain, who runs Music with Mummy workshops, found she had to go to Swindon or even Bristol to find children’s clothes.

Mr Wain said: “The parents are definitely glad there’s something different to Tesco, we’ve had steady trade.”

Mr Wain is giving up his job as production manager at the Hovis bakery in Eastleigh, Hampshire. He was formerly production manager at Hayden’s Bakeries in Devizes.

Mrs Wain said: “Whenever we needed to buy clothes for the children we had to go to Swindon or even Bristol.”