MELINDA Messenger is the new face of a lingerie range catering for the curvier woman.

She is fronting the advertising campaign for Bhs's Voluptuous lingerie.

The range caters for women with larger cups sizes and is available from stores from July 1.

Melinda is well known for increasing her bra size from a C to DD in 1996, so she is a keen advocate of attractive underwear for big sizes.

She said: "It is really rare to find beautiful lingerie up to FF cup.

"Normally when I shop, larger sizes only come in black and white so it's great to finally find as many colours and patterns to choose from as women with smaller busts.

"It's great to find such pretty bras especially made for the bigger bust. I particularly like the fact that they look feminine whilst still being comfortable and functional."

She recently won the Celebrity Mum of the Year award and the Bhs campaign is her first major modelling role since the birth of her two sons, Morgan, three and one-year-old Flynn.

"Having children doesn't mean you stop wanting to look good," she added.

The 32-year-old started her modelling career, posing only in a bra and pants for a local double glazing firm which brought her to the attention of the national papers.

But she left modelling behind once the job offers for work as a presenter poured in.

She has hosted a range of programmes including Channel Four's Eurotrash and Fort Boyard on Channel Five.

Now, Melinda is co-presenter on Loose Lips, a talk show screened on the cable channel Living TV.

Following the programme's success, it has now been moved to a prime time slot of 6pm with shows repeated at 2pm the following day.

Readers of the Evening Advertiser have been offered the chance to be a part of the audience for Loose Lips and can book free tickets by calling 07952727250 or visiting the website www.livingtv.co.uk/looselips

Filming takes place in Chiswick, London.