NEIL Ruddock's odds to win I'm a Celebrity have lengthened from 3-1 to 4-1.

It follows a day in the jungle during which he kept a low profile after fumbling with glamour model Jordan two days ago but he couldn't resist giving his opinion when Viagra came up in the conversation.

When asked whether he had taken any Razor shook his head and said: "I just think if you've had too much to drink it's a helping hand, isn't it?"

Viagra came up after contestant Lord Brocket explained how he experimented with Viagra after being released from jail for fraud.

He said: "After I came out of nick, I was at a Hell's Angel party and one of the guys came up to me, a huge great weightlifter with biceps the size of my head, and he said to me 'Charles you wanna try one of these Viagra?'

"He went on and on and eventually I took one."

The ten celebrities taking part in the ITV show also made a cake for Alex Best's birthday, after they received the ingredients in the Bush Telegraph as a surprise.

Jordan admitted that she had tried half a Viagra tablet but it didn't do anything for her.