Ref. 27943/2SHOPPERS in Bradford on Avon can now pick up Kenyan roses and jeans made in India as campaigners officially celebrate the towns Fairtrade status.
Bradford has already seen an increase in customers visiting the town to buy Fairtrade products, where the producers in the third world are paid a fair price.
On Saturday campaigners marched through the town to celebrate receiving the status and to mark Fairtrade Fortnight.
Rowena Quantrill, Bradford Fairtrade coordinator, said: "Since we became a Fairtrade town in October people have come to shop here specifically because they know the money is going to the people who produce the food and clothes.
"Some of the products sold are a bit more expensive but you know the people who produced them are getting a fair wage.
"It all started off with coffee and chocolate 10 years ago. Now shoppers can even buy Fairtrade roses from Kenya and clothes made fairly in India."
Over 50 campaigners joined the march and an official certificate recognising Bradford as a Fairtrade town will be presented to mayor Vicki Landell Mills at the Wiltshire Music Centre on Saturday night.
Fairtrade Fortnight marks the 10th birthday of the scheme and was also celebrated at Safeway in Warminster on Wednesday.
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