30167-19ARTIST Dannielle Naudo looked through the eye of a child to design a set of hard-hitting stamps.

The Swindon College student saw off competition from nearly 400 others across the UK in a competition organised by Royal Mail and the Royal Society for the Encouragement of Arts (RSA).

The organisations had teamed up to find refreshing designs that best sum up long-running British campaigns.

Dannielle, 19, who is in the second year of a BA in graphic design, chose domestic violence, child abuse and drug and alcohol abuse.

But rather than going for the obvious, the student who lives with her parents in Kingsdown Road, decided to go for something a bit more unusual.

"I went for the child's perspective because it's more hard-hitting," said the former Kingsdown School pupil.

"It's a lot more effective than simply showing a drunk or a needle hanging out of someone's arm."

Arguably one of the most poignant stamps is the one that illustrates alcohol abuse.

It shows a simple sketch of a pint glass with the simple caption: Daddy's Dinner.

Dannielle said: "These are all topics that I feel really strongly about and I think it came across in the designs.

"A child may not always fully understand what is going on around them, but they are still capable of seeing it."

Dannielle was one of three winners.

She received £1,500 in travel vouchers, which she plans to use to fly to Australia. "I really want to see the art galleries in Sydney as well as the aboriginal art," she said.

Alex Upham, spokesman for RSA, said that the awards have helped launch several high profile careers, including that of top fashion designer Betty Jackson.

He added: "Dannielle achieved added impact by hand-drawing the imagery and typography in the style of a young child, which, while initially conveying innocence, has greater impact when the content reveals the startling and damaging story told by the four stamps."