SUPERMARKET chain Iceland is looking for Swindon mothers to sit on a panel of Supermums that test new products.
The company wants to recruit 300 women to help specialists understand their changing needs as modern women.
It is inviting people to visit its branch in the town centre to find out more about the scheme.
Iceland marketing director Nick Canning said: "Mums play an integral role within Iceland and are a key target in our general marketing and overall sales.
"It therefore makes sense to build a relationship with a regular group of mothers to ensure that we continue to develop products and services with their evolving needs."
The panels are being organised by Brahm Research, which is actively recruiting Iceland Supermums nationwide.
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