A NEW bridal store vows to take the stress out of weddings.

Harmony Brides opened its purpose-built store in Devizes Road, Old Town, on Saturday.

Business partners, Julie Moody and sister-in-law Sharon Pearce, are determined to make their mark.

Mrs Moody said: "This is a family business and the emphasis is on providing a relaxing environment.

"Our top priority is customer care. We want to take the stress out of it and make the bride feel like a million dollars."

As an extra touch designed to de-stress even the most frantic of wedding parties the pair are offering sofas and chilled drinks.

"It's all designed to create a luxurious and relaxing environment for our customers," explained Mrs Moody.

The women have also secured the services of Old Town-based Tobias Robins Photography, cake firm The Iced Lily, and Tiaras by Lynette.

The Advertiser's Bride of the Year, Samantha Moaby, will wear one of the tiaras handmade by Lynette Corengia when she weds Paul Webb.