Supporters of the Poppy Appeal can now donate digitally - with a poppy on their mobile phone.

The images, known as My Poppy, are designed to fit on the screen of your phone and are available this year for the first time.

They cost £1.50 and can be bought from special Max Box kiosks in pubs and airport lounges.

Andy Egan, the chief executive of Felix Group which owns the boxes, said: "My Poppy is a quick and convenient way to show your support for the appeal and we are delighted to help boost awareness of this fantastic initiative via our Max Box network."

Last year's Poppy Appeal raised £26 million for the British Legion and organisers hope to hit £27.5 million this year.